After concluding a €6 million series A funding round in early March, French Fintech company PayLead is accelerating its growth, both domestically and across Europe.
Poulpeo, the leading cashback company in France, selects PayLead’s technology to operate its omni channel programs.
For a few months now, Poulpeo users have been enjoying cashback from nearly nine thousands physical shops in France.. The service, which allows its users to benefit from a refund on a portion of their purchases in the form of cashback, has expanded its activities through a partnership with PayLead.
The French Fintech enables banks to create smart loyalty programmes by leveraging advanced analytics on banking data. PayLead just completed a financing round with Open CNP, Hugues le Bret and the historic fund Side Capital to support its rapid growth.